Slow & Low

Recalling the gritty spirit of our nation’s early days, Slow & Low is a rebrand and repositioning of an authentic American whiskey that was packed up and left in the dust, until now. Launched in over thirty states, two countries, and several dive bars, “America’s Bottled Cocktail” is slowly revolutionizing whiskey as we know it. The original branding was developed by Land with Club directing the brand for Cooper Spirits.

Output

Creative Consultancy
Art Direction

Credits

TYPOGRAPHY, DESIGN,
& ILLUSTRATION
Land

PHOTOGRAPHY
Asher Moss

We created a mood and culture that ventures beyond the bottle with Asher Moss.

Slow & Low Zine No.3, featuring Asher Moss, drug dealers, how to win a bar fight illustration by Christy Karacas of Superjail